Berkley 1551576 Fishing LuresGulp!® Saltwater Nemesis Prawn Curl Tail - 4" - Pearl WhiteThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an authentic prawn body shape featuring heavily spiked appendages and realistic head section that perfectly mimics live saltwater prawns. The detailed faceted body design creates maximum turbulence and scent dispersion, while the natural proportions replicate the exact appearance of the crustaceans that saltwater gamefish feed on daily.Finely Tuned Curl Tail: Engineered with a precision-designed curled tail that generates irresistible action even at super slow retrieve speeds. The flexible tail creates continuous swimming motion and vibration that triggers strikes from cautious fish, while maintaining realistic movement through all water column levels.Maximum Turbulence Design: The heavily textured body and spiked appendages create water displacement and enhanced scent release with every movement. The faceted surface design maximizes the dispersion of Gulp!'s proven attractant formula, creating an irresistible combination of visual appeal, action, and chemical attraction that outperforms traditional soft plastics.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly designed nemesis prawn profile makes it an essential addition to any saltwater angler's tackle box.Features Irresistible Action-Finely tuned curled tail that works at super slow retrieve speeds. Heavily spiked prawn shapes head and faceted body that creates maximum turbulence Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 8 colors available from life like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications Size: 4" Package Count: 4 Model Number: GSNPCT4-PW WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1551576UPC Code: 028632971017

Berkley 1519968 Fishing LuresGulp!® Saltwater Swimming Mullet - 6" - Pearl White/ChartreuseThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion Specifications Size: 6" Package Count: 3 Model Number: GSSM6-PWC WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1519968UPC Code: 028632914571

Berkley 1519949 Fishing LuresGulp!® Saltwater Swimming Mullet - 5" - Pearl White/PinkThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion Specifications Size: 5" Package Count: 4 Model Number: GSSM6-PWP WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1519949UPC Code: 028632914380

Berkley 1519948 Fishing LuresGulp!® Saltwater Swimming Mullet - 5" - Pearl White/ChartreuseThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion Specifications Size: 5" Package Count: 4 Model Number: GSSM5-PWC WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1519948UPC Code: 028632914373

Berkley 1509685 Fishing LuresGulp!® Saltwater Jerk Shad - 6" - FiretigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Erratic darting motion imitates struggling baitfish Darting "quick glide" will entice strikes! Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 6"/15cm Bait Scent/Flavor: None Bait Size: None WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1509685UPC Code: 028632799420

Berkley 1509667 Fishing LuresGulp!® Saltwater Swimming Mullet - 4" - Curried ChickenThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion Specifications: Bait Length: 4"/10cm Color: Curried Chicken Package Count: 10 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1509667UPC Code: 028632799246

Berkley 1509664 Fishing LuresGulp!® Saltwater Swimming Mullet - 4" - FiretigerThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion Specifications: Bait Length: 4"/10cm Color: Firetiger Package Count: 10 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1509664UPC Code: 028632799215

Berkley 1504411 Fishing LuresFusion19™ Swimbait Jighead - 2/0 - 1/8oz - ShadBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural presentation for swimbaits and other soft plastics. With a variety of sizes and hook combinations, the Fusion19 Swimbait Jig Head offers a solution for many bait styles and sizes. Each package provides ideal bait recommendations. Features: Needlepoint for easier penetration High-definition detail for a realistic look Conical bait keeper with wire locks baits into place Custom 40-degree hooks for an ideal pull point for a natural presentation Forged hook for increased lateral strength Optimal head design for a variety of Berkley soft plastics The package features innovative resealable clam for tackle management Specifications: Color: Shad Hook Size: 2/0 Tackle Size: 1/8oz/3.5g Package Count: 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1504411UPC Code: 028632789551

Berkley 1504410 Fishing LuresFusion19™ Swimbait Jighead - 2/0 - 1/8oz - UnpaintedBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural presentation for swimbaits and other soft plastics. With a variety of sizes and hook combinations, the Fusion19 Swimbait Jig Head offers a solution for many bait styles and sizes. Each package provides ideal bait recommendations. Features: Needlepoint for easier penetration High-definition detail for a realistic look Conical bait keeper with wire locks baits into place Custom 40-degree hooks for an ideal pull point for a natural presentation Forged hook for increased lateral strength Optimal head design for a variety of Berkley soft plastics The package features innovative resealable clam for tackle management Specifications: Color: Unpainted Hook Size: 2/0 Tackle Size: 1/8oz/3.5g Package Count: 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1504410UPC Code: 028632789544

Berkley 1504408 Fishing LuresFusion19™ Swimbait Jighead - 1/0 - 1/8oz - ChartreuseBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural presentation for swimbaits and other soft plastics. With a variety of sizes and hook combinations, the Fusion19 Swimbait Jig Head offers a solution for many bait styles and sizes. Each package provides ideal bait recommendations. Features: Needlepoint for easier penetration High-definition detail for a realistic look Conical bait keeper with wire locks baits into place Custom 40-degree hooks for an ideal pull point for a natural presentation Forged hook for increased lateral strength Optimal head design for a variety of Berkley soft plastics The package features innovative resealable clam for tackle management Specifications: Color: Chartreuse Hook Size: 1/0 Tackle Size: 1/8oz/3.5g Package Count: 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1504408UPC Code: 028632789520

Berkley 1504405 Fishing LuresFusion19™ Swimbait Jighead - 1/0 - 1/8oz - UnpaintedBerkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural presentation for swimbaits and other soft plastics. With a variety of sizes and hook combinations, the Fusion19 Swimbait Jig Head offers a solution for many bait styles and sizes. Each package provides ideal bait recommendations. Features: Needlepoint for easier penetration High-definition detail for a realistic look Conical bait keeper with wire locks baits into place Custom 40-degree hooks for an ideal pull point for a natural presentation Forged hook for increased lateral strength Optimal head design for a variety of Berkley soft plastics The package features innovative resealable clam for tackle management Specifications: Color: Unpainted Hook Size: 1/0 Tackle Size: 1/8oz/3.5g Package Count: 3 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1504405UPC Code: 028632789490

Berkley 1236865 Fishing LuresGulp!® Saltwater Swimming Mullet 6" - PinkThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Mullet Profile: Crafted with a realistic mullet body shape featuring the distinctive deep-bodied profile and blunt head that perfectly mimics this essential saltwater baitfish. The robust mid-section tapers to a narrow tail section, creating the classic mullet silhouette that triggers aggressive strikes from predatory species.Swimming Action Design: The paddle-tail construction generates lifelike swimming motion with every retrieve. The flexible tail kicks and undulates naturally through the water, while the weighted belly design ensures proper swimming orientation and realistic presentation at all retrieve speeds.Textured Realism: Detailed scaling pattern and anatomically correct proportions enhance visual appeal, while the soft, supple Gulp! The material allows for natural flexing and movement. The compressed body shape and realistic fin placement replicate the exact appearance of live mullet that saltwater gamefish feed on daily.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped mullet profile makes it an essential addition to any saltwater angler's tackle box.Features Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1236865

Berkley 1189204 Fishing LuresGulp!® Saltwater Ghost Shrimp - 3" - Natural with SparkleThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Lifelike detail imitates natural prey Replacement for hard-to-find and hard-to-catch ghost shrimp More colors and better durability than live Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 3"/8cm Color: Natural with Sparkle Package Count: 7 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1189204UPC Code: 028632261774

Berkley 115910 Fishing LuresGulp!® Saltwater Shrimp - 4" - MoltingThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Features: Looks, feels, and smells like live shrimp! Rig and fish using any technique appropriate for live shrimp Extremely durable and long-lasting Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 4"/10cm Bait Shape: Shrimp Fishing Type: Inshore Saltwater Normalized SKU: 115910UPC Code: 028632184011

Berkley 1156873 Fishing LuresGulp!® Saltwater Jerk Shad - 6" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Erratic darting motion imitates struggling baitfish Darting "quick glide" will entice strikes! Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 6"/15cm Bait Scent/Flavor: None Bait Size: None WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1156873UPC Code: 028632515747

Berkley 1156872 Fishing LuresGulp!® Saltwater Jerk Shad - 6" - New PennyThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Erratic darting motion imitates struggling baitfish Darting "quick glide" will entice strikes! Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 6"/15cm Bait Scent/Flavor: None Bait Size: None WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1156872UPC Code: 028632515730

Berkley 1140129 Fishing LuresGulp!® Saltwater Eel - 10" - Natural EelThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Features: Ideal replacement for scarce live eels Scent, flavor, action, and appearance imitate all live eels More rigging options than live bait Cobias and Stripers love 'em WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1140129UPC Code: 028632245507

Berkley 1129889 Fishing LuresGulp!® Saltwater Eel - 10" - BlackThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Features: Ideal replacement for scarce live eels Scent, flavor, action, and appearance imitate all live eels More rigging options than live bait Cobias and Stripers love 'em WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1129889UPC Code: 028632220016

Berkley 1123826 Fishing LuresGulp!® Saltwater Swimming Mullet - 4" - CamoThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Realistic head and body design High-action swimming tail Features Gulp! extreme scent dispersion Specifications: Bait Length: 4"/10cm Color: Camo Package Count: 10 WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1123826UPC Code: 028632206188

Berkley 1120261 Fishing LuresGulp!® Saltwater Jerk Shad - 5" - CamoThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Erratic darting motion imitates struggling baitfish Darting "quick glide" will entice strikes! Expand your strike zone with Gulp! scent dispersion WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1120261UPC Code: 028632193211