Berkley 1573928 Fishing LuresGulp!® Saltwater Turbo Shrimp - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Revolutionary Turbo Design: Crafted with a unique oscillating leg system that creates turbulence and vibration with every retrieve. The innovative leg design moves back and forth naturally, generating water displacement and enhanced scent dispersion that draws fish from greater distances than traditional shrimp imitations.Authentic Shrimp Profile: Engineered with realistic shrimp body proportions featuring the distinctive curved posture and segmented abdomen that perfectly mimics live saltwater shrimp. The detailed head section and natural coloration create an irresistible presentation that triggers feeding responses from all inshore gamefish species.Enhanced Action Technology: The flexible construction allows for lifelike movement through the water column, while the specialized leg design creates continuous motion even during pauses in retrieval. Available in multiple sizes and natural colors to match local forage, ensuring maximum effectiveness in any saltwater environment.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this revolutionary turbo shrimp design makes it an essential addition to any saltwater angler's tackle box.Features: Irresistible Action-Unique leg design that oscillates back and forward upon retrieval. The segmented body and fan tail create turbulence and vibration in the water that disperses scent and attracts more fish. Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 11 colors available from life-like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications: Size: 4" Package Count: 4 Model Number: GSTBS4-NCH Normalized SKU: 1573928UPC Code: 028632319321

Berkley 1573927 Fishing LuresGulp!® Saltwater Turbo Shrimp - 4" - Pearl WhiteThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Revolutionary Turbo Design: Crafted with a unique oscillating leg system that creates turbulence and vibration with every retrieve. The innovative leg design moves back and forth naturally, generating water displacement and enhanced scent dispersion that draws fish from greater distances than traditional shrimp imitations.Authentic Shrimp Profile: Engineered with realistic shrimp body proportions featuring the distinctive curved posture and segmented abdomen that perfectly mimics live saltwater shrimp. The detailed head section and natural coloration create an irresistible presentation that triggers feeding responses from all inshore gamefish species.Enhanced Action Technology: The flexible construction allows for lifelike movement through the water column, while the specialized leg design creates continuous motion even during pauses in retrieval. Available in multiple sizes and natural colors to match local forage, ensuring maximum effectiveness in any saltwater environment.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this revolutionary turbo shrimp design makes it an essential addition to any saltwater angler's tackle box.Features: Irresistible Action-Unique leg design that oscillates back and forward upon retrieval. The segmented body and fan tail create turbulence and vibration in the water that disperses scent and attracts more fish. Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 11 colors available from life-like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications: Size: 4" Package Count: 4 Model Number: GSTBS4-PW Normalized SKU: 1573927UPC Code: 028632319314

Berkley 1573925 Fishing LuresGulp!® Saltwater Turbo Shrimp - 4" - Pink Belly ShrimpThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Revolutionary Turbo Design: Crafted with a unique oscillating leg system that creates turbulence and vibration with every retrieve. The innovative leg design moves back and forth naturally, generating water displacement and enhanced scent dispersion that draws fish from greater distances than traditional shrimp imitations.Authentic Shrimp Profile: Engineered with realistic shrimp body proportions featuring the distinctive curved posture and segmented abdomen that perfectly mimics live saltwater shrimp. The detailed head section and natural coloration create an irresistible presentation that triggers feeding responses from all inshore gamefish species.Enhanced Action Technology: The flexible construction allows for lifelike movement through the water column, while the specialized leg design creates continuous motion even during pauses in retrieval. Available in multiple sizes and natural colors to match local forage, ensuring maximum effectiveness in any saltwater environment.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this revolutionary turbo shrimp design makes it an essential addition to any saltwater angler's tackle box.Features: Irresistible Action-Unique leg design that oscillates back and forward upon retrieval. The segmented body and fan tail create turbulence and vibration in the water that disperses scent and attracts more fish. Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 11 colors available from life-like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications: Size: 4" Package Count: 4 Model Number: GSTBS4-PKBS Normalized SKU: 1573925UPC Code: 028632319291

Berkley 1551579 Fishing LuresGulp!® Saltwater Nemesis Prawn Curl Tail - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an authentic prawn body shape featuring heavily spiked appendages and realistic head section that perfectly mimics live saltwater prawns. The detailed faceted body design creates maximum turbulence and scent dispersion, while the natural proportions replicate the exact appearance of the crustaceans that saltwater gamefish feed on daily.Finely Tuned Curl Tail: Engineered with a precision-designed curled tail that generates irresistible action even at super slow retrieve speeds. The flexible tail creates continuous swimming motion and vibration that triggers strikes from cautious fish, while maintaining realistic movement through all water column levels.Maximum Turbulence Design: The heavily textured body and spiked appendages create water displacement and enhanced scent release with every movement. The faceted surface design maximizes the dispersion of Gulp!'s proven attractant formula, creating an irresistible combination of visual appeal, action, and chemical attraction that outperforms traditional soft plastics.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly designed nemesis prawn profile makes it an essential addition to any saltwater angler's tackle box.Features Irresistible Action-Finely tuned curled tail that works at super slow retrieve speeds. Heavily spiked prawn shapes head and faceted body that creates maximum turbulence Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 8 colors available from life like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications Size: 4" Package Count: 4 Model Number: GSNPCT4-NCH Normalized SKU: 1551579UPC Code: 028632971048

Berkley 1551574 Fishing LuresGulp!® Saltwater Nemesis Prawn Curl Tail - 4" - New PennyThe extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!Nemesis Prawn Profile: Crafted with an authentic prawn body shape featuring heavily spiked appendages and realistic head section that perfectly mimics live saltwater prawns. The detailed faceted body design creates maximum turbulence and scent dispersion, while the natural proportions replicate the exact appearance of the crustaceans that saltwater gamefish feed on daily.Finely Tuned Curl Tail: Engineered with a precision-designed curled tail that generates irresistible action even at super slow retrieve speeds. The flexible tail creates continuous swimming motion and vibration that triggers strikes from cautious fish, while maintaining realistic movement through all water column levels.Maximum Turbulence Design: The heavily textured body and spiked appendages create water displacement and enhanced scent release with every movement. The faceted surface design maximizes the dispersion of Gulp!'s proven attractant formula, creating an irresistible combination of visual appeal, action, and chemical attraction that outperforms traditional soft plastics.Stop messing around with the hassles of live bait and those other plastics, and simply grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly designed nemesis prawn profile makes it an essential addition to any saltwater angler's tackle box.Features Irresistible Action-Finely tuned curled tail that works at super slow retrieve speeds. Heavily spiked prawn shapes head and faceted body that creates maximum turbulence Superior Scent Dispersion- Gulp!®, extreme scent dispersion expands the strike zone 400x vs our competitors. No need to add scent, just Catch More Fish! Match the hatch or draw max attention- 8 colors available from life like to wild for all water conditions Fish your way-rig it how you want it, this twitch bait has the action you need to Catch More Fish. Specifications Size: 4" Package Count: 4 Model Number: GSNPCT4-NP Normalized SKU: 1551574UPC Code: 028632970997

Berkley 1509691 Fishing LuresGulp!® Swimming Mullet 6" - Pink ShineThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Realistic head and body design High action swimming tail Features Gulp! extreme scent dispersion WARNING: This product can expose you to chemicals which are known to the State of California to cause cancer, birth defects or other reproductive harm. For more information go to P65Warnings.ca.gov. Normalized SKU: 1509691UPC Code: 028632799482

Download LiteratureBerkley 1509678 Fishing LuresGulp!® Saltwater Grub - 5" - Salmon RedThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Now available in the big 8” size! Ideal on jigs or as a trailer Favorite for all saltwater species when targeting big fish Proven tail action design swims under all conditions Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 5"/13cm Color: Salmon Red Package Count: 4 Normalized SKU: 1509678UPC Code: 028632799352Berkley 1509678 Literature Download Product Brochure

Berkley 1129892 Fishing LuresGulp!® Saltwater Eel - 10" - Silver MudThe extreme scent dispersion of Gulp! expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Features: Ideal replacement for scarce live eels Scent, flavor, action, and appearance imitate all live eels More rigging options than live bait Cobias and Stripers love 'em Normalized SKU: 1129892UPC Code: 028632220047

Berkley 1121693 Fishing LuresGulp!® Saltwater Sand Eel - 5" - Silver MudThe extreme scent dispersion of Gulp!® expands the strike zone, allowing you to catch more fish! Berkley Gulp! Truly is the next generation in soft bait!Authentic Sand Eel Profile: Crafted with a realistic sand eel body shape featuring the distinctive elongated design and natural tapering that perfectly mimics live sand eels. The streamlined profile and smooth texture replicate the exact appearance of the sand eels that stripers, fluke, and other saltwater gamefish actively hunt in sandy bottoms and shallow waters.Lifelike Swimming Action: The soft, supple Gulp! The material allows for natural undulation and serpentine movement that triggers strikes from even the most cautious fish. The flexible construction creates realistic eel-like swimming motion with every retrieve, while the balanced design ensures proper presentation whether drifted naturally or actively worked through the water column.Saltwater Scent Technology: Delivers 400 times more scent than ordinary soft plastics, creating a powerful attraction zone that draws fish from greater distances. The biodegradable formula continuously releases an attractant even when the bait is motionless, making it irresistible to stripers, fluke, weakfish, and other saltwater species that feed heavily on sand eels.Stop dealing with the hassles of live bait and other plastics, and grab a convenient bag of Gulp! The proven fish-catching power combined with this perfectly shaped sand eel profile makes it an essential addition to any saltwater angler's tackle box.Features: Looks, feels, and smells like live sand eels Features Gulp! extreme scent dispersion Specifications: Size: 5" Package Count: 6 Model Number: GSSE5-SMD Normalized SKU: 1121693UPC Code: 028632196182

Berkley 1519804 Fishing LuresGulp!® Saltwater Grub - 4" - Nuclear ChickenThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Now available in the big 8” size! Ideal on jigs or as a trailer Favorite for all saltwater species when targeting big fish Proven tail action design swims under all conditions Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 4"/10cm Bait Scent/Flavor: None Bait Shape: Grubs Water Type: Saltwater Normalized SKU: 1519804UPC Code: 028632913833

Download LiteratureBerkley 1509677 Fishing LuresGulp!® Saltwater Grub - 5" - Orange TigerThe extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait! Features: Now available in the big 8” size! Ideal on jigs or as a trailer Favorite for all saltwater species when targeting big fish Proven tail action design swims under all conditions Expand your strike zone with Gulp! scent dispersion Specifications: Bait Length: 5"/13cm Color: Orange Tiger Package Count: 4 Normalized SKU: 1509677UPC Code: 028632799345Berkley 1509677 Literature Download Product Brochure